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OUR STORY

FOUNDED IN THE SURF

Having been raised on Cape Cod, I grew up spending time in the outdoors; fishing local jetties and exploring the outer Cape beaches. These experiences gave me an appreciation for nature and for a sport that could remove the stressors of the world around me. When it comes to clothing, I'm motivated by those same feelings. What you wear should reflect how you feel, and for me, I sought out to create a brand that brought the same feelings of relaxation and peace I have when surf fishing. On one particular morning a few years ago, I realized that while a lot of outdoor brands did exist, there was an opportunity for a stronger connection to my mornings in the surf.

CHASE THE TIDE

A motto meant as a reminder to make time for the passions that make us feel alive. For us, its the warm glow of the morning's rising sun, the endless miles of an untouched beach, and the thrilling encounter with one of nature's finest creatures.

#chasethetide  

OUR COMMITMENT TO QUALITY & COMFORT

Tough enough for the avid angler, casual enough for the Atlantic vagabond. Our first priority is an uncompromising commitment to quality and comfort. T-shirts are manufactured with U.S. grown Supima cotton, giving them their soft touch, natural resiliency, and rich color.